Professor Andrew
Crane,
University of Nottingham, UK
“students graded your teaching of
the Masters module on stakeholder relations as
excellent"
Lifeworth
has also delivered executive education on related
topics, using participatory techniques so managers can relate issues
covered to their organisational challenges. All educational work draws
from extensive published research in the
fields covered.
A selection of the lectures and
workshops offered:
1: Stakeholders, Partnerships and CSR: the contemporary
debate.
Provides a recent history of the concepts of ‘stakeholder’ and
‘partnership’ and related practices, illustrating how they have become a key
dimension of public policy, NGO work, and business strategy since developments
in the early 1990s. Discusses the societal drivers for increasing importance of
stakeholder relations, and the importance of stakeholder relations as driver of
CSR, in terms of risk and innovation. Summarises the business case for managing
stakeholder relations. Presents some of the arguments why corporate-stakeholder
engagement can be regarded as beneficial for society in general, including
social theories, as well as a theory of the quasi-regulatory role of modern
stakeholder relations. Offers personal stories of the tutor’s involvement in
various partnerships. Outline of issues arising as these practices and ideas are
mainstreamed.
2: Stakeholder Relations and
Voluntary Corporate Accountability
Personal experiences of conflict or
collaboration between organisations or stakeholders, or their experience of
making decisions that affected lots of stakeholders. This frames discussion of
popular arguments that stakeholder engagement, dialogue and partnership offer a
means of generating organizational accountability, and thus addressing issues of
trust and legitimacy in society, as well as creating other business benefits.
Provides opportunity for reflection on meaning and forms of accountability.
Describes the best practice of accountability through dialogue as established in
the management standard AA1000. Offers critical review of what constitutes good
dialogue, and the limitations of management standards in this regard. Highlights
importance of intentions, and the limitations of current practices in relation
to the ideal of communicative action and deliberative democracy.
3: Complex Conflicts and
Collaborations: The Case of the Banana Trade
Provides an in depth look at one
international trade that has produced much cross-sectoral and intra-sectoral
conflict and collaboration, on social, economic and environmental issues. The
history of conflict of banana exportation from Central America provides a
backdrop to discussion of the efforts of one US NGO to improve the social and
environmental aspects of banana production. The development of a certification
system, and its contested successes, failures and paradoxes are described. The
problems of conflict between different stakeholders are described, particularly
between North and South, and NGOs and trade unions. Comparison with similar
initiatives in forest and fishery sectors helps identify issues for the
management of standards and certification related stakeholder engagements.
4: Power in Stakeholder
Relations: The case of codes and auditing
Provides an introduction to
sociological theories of power in order to highlight how stakeholder relations
relate to (non-)decision making on the allocation and control of resources. The
importance of stakeholder relations in shaping discourse and hence agendas,
policies, and ultimately practice, is highlighted. Structuralist and
post-structuralist perceptions of power are described. These frames are applied
in the context of the development and monitoring of codes of conduct on labour
issues in the supply chains of Western companies, with a particular focus on
Social Accountability International and the Ethical Trading Initiative. The
political nature of standards development is highlighted, with reference to
value chain governance and the privatization of regulation.
5: Stakeholder Accountability and
Democracy
Provides a review of recent critiques of CSR and stakeholder
engagement, which suggest that these distract managers from their proper duties
and empower undemocratic organizations. Outlines particular criticism of the
accountability of stakeholders themselves, such as NGOs. Places this debate in
the context of initiatives and research on NGO accountability, and the broader
issue of the accountability of all powerful organizations in society. Questions
assumptions that accountability is a good idea, and explores concepts of
democratic accountability and stakeholder democracy.
6: Stakeholder
Negotiation Exercise I
The whole class participating in a stakeholder
negotiation exercise, which is based on a real example from the oil industry in
Ecuador. Up to seven stakeholder groups, depending on class size, are
represented in a dialogue that aims at developing an agreement on the decisions
the oil company should take. At the end of the session students are given
updated materials and questions to investigate using the internet.
7: Stakeholder Negotiation
Exercise II
Continuing from the previous Unit, the latest real life situation
in the case study is discussed, before the class attempts to identify a partner
organisation for the company involved, the aims of a partnership, and a draft
partnership agreement. This is followed by discussion of the issues that arise
in managing partnerships, their potential and limits, and the relevance of
current theories and tools.
8: Stakeholders in Systemic
Change: The Case of HIV/AIDS
Provides an introduction to the importance of
cross-sectoral collaboration for addressing intractable social and environmental
problems, with the example of HIV/AIDS. Role play highlights the dilemmas facing
different stakeholder groups. Discussion of the importance yet limitations of
current partnership initiatives, and the challenges of scaling up responses. The
systemic causes of the scale and impact of HIV/AIDS are described to suggest a
systemic not piecemeal approach, and thus the potential for a new era of
partnership and CSR thinking, oriented towards systems change, and addressing
issues such as finance and public governance.
9: Systems, Stakeholders and
Self
Provides an opportunity for reflection on current mainstream work on
stakeholder relations, and the paradoxes of efficacy of different types of
stakeholder relations for the participating organizations and wider society.
Offers participants an opportunity to discuss why they might work on
multistakeholder partnerships. Explores what the complexity and paradoxes imply
for the importance and nature of personal values. Introduces ‘systems thinking’
as a way of looking at both oneself and the organisations one works in or
relates to. Relates this to other philosophies of the self, organization,
society, and the world, from various cultures. Involves students in a ‘personal
values exploration exercise’, and a ‘systems game’.
10: Stakeholder Relations and
Mandatory Corporate Accountability
Explores the criticisms of voluntary CSR,
voluntary accountability, and well-managed stakeholder relations, from a
perspective that questions the current extent of corporate power. Summarises a
variety of campaigns that call for mandatory accountability, through national
and international law. Reflects on the nature of the corporation, capital,
private property, and the social relations enshrined in these concepts and
systems. Open discussion of which parts of the private sector could engage with
this, what the barriers to action are, and what the partnerships of the future
may look like if there is action on this agenda.
11: International Governance and
Corporate Responsibility
Provides a review of the increasing promotion of
multi-stakeholder dialogues and partnerships at the international and
intergovernmental level, and the benefits, drawbacks and management challenges
this new era of international cooperation presents. Describes cases of poverty
reduction partnerships, including the rationale for corporate involvement and
the problems this poses. Focuses on the United Nations relations with the
private sector, including the Global Compact, and the positive and negative
assessments of this. Provides insight into the dilemmas and potential from
specific cases within the UN system. Contextualises this with information on the
power of corporations in influencing intergovernmental policy making. Reflects
on themes of power and democracy, and the importance of assessing stakeholder
relations from a broader perspective.
12: Responsibility and
Sustainability of the Global Financial System
Provides an overview of the way
the private financial services sector influences sustainable development
worldwide. The limits of voluntary corporate responsibility are explained, and
hence the important role of investors and shareholders. This sets the context
for an analysis of current initiatives on corporate responsibility in the
financial sector. Systems theory and rights theories are introduced to aid
reflection on the role of capital and property rights in shaping the current
context for corporate practice.
13: Beyond Business
Ethics
Reviews the current mainstream understanding of and approach to
business ethics in management studies and in management practice, and critiques
this in the context of new understandings about CSR, and the ability of business
people to lead change, not only react to ethical dilemmas.
14: Corporations in
Development
Reviews the history of the corporation and the concept of
international development, including the relationship of the two in a
post-colonial context. Then outlines the recent emphasis on corporate
involvement in international development projects, and accessing poorer
consumers. Presents some case studies of serving bottom of the pyramid markets
and critical analysis of the development paradigm these assume. Corporate
involvement in the work of the UN and other agencies is also discussed.
15: Corporations and
Globalisation: Pros and Cons
Reviews conceptions of globalization and the
relationship between corporations and the processes described. Then presents
positive and negative analyses of these phenomena and the various different
proposals and movements for change, and the challenge they pose for businesses
and business people.
16: The History of Environmental
Management
Outlines a variety of ways of thinking about the natural
environment and our relationship to it. The evolution of the term sustainable
development is placed in this context. This provides a background to examining
how companies have engaged in the environmental challenge during the past 10
years.
17: The History of Corporate
Social Responsibility
Presents an overview the last ten years of activity and
debate on CSR, highlighting some of the learning and the paradoxes. Covers
environmental issues, social development, human rights, reputation, supply
chains, stakeholder relations, ethical investment.
18: The Future of CSR
Presents
an overview the last ten years of activity and debate on CSR, highlighting some
of the learning and the paradoxes. This frames a group discussion of the
challenges and ways forward. Then the tutors’ own analysis of the unfolding
agenda is presented.
19: International Trade Law and
CSR
Explores the implications of bilateral and multilateral trade law and
trade negotiations for the relationship of business and society, including the
impact of those trade laws on CSR initiatives and standards, with particular
reference to social and environmental labeling. This is explored in the context
of the tourism industry.
20: Strategy for Transforming
Markets
Reviews some of the mainstream theories on management strategy and
how these relate to the challenge of transforming markets in order to
incentivize responsible professional practice.
21: Complexity, Chaos, Systems,
and Organizational Learning
Introduces students to complexity, chaos and
whole systems theories, and what they imply for processes of organizational
learning for innovation. Provides examples of how organizations are embracing
this.
22: Transcending
Leadership
Reviews a variety of understandings of and approaches to
leadership, and highlights their limitations in enabling executives to lead the
transformation of markets and societies. Introduces the concept of ‘transcending
leadership’, which involves transcending narrow organizational roles,
transcending a limited sense of self, and transcending the need for ones own
leadership by enabling others to lead. Provides examples of such leaders in
corporations and social enterprises.
An Adjunct Professor of Management, Lifeworth's Dr Bendell offers course modules and individual lectures at Bachelor, Masters and MBA levels, on various topics relating to organisational responsibility and sustainable development. He has taught at Universities of Nottingham, Bath and Geneva, and the Haute Eciole de Commerce, Paris.